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PaddockBook is an online livestock trading platform which allows buyers and sellers of livestock to buy and sell their animals online. Since sellers are becoming more concerned in selling their own animals, PaddockBook provides them the platform making their sales fast, easy and reliable.
The structure of PaddockBook allows a user to connect to a system and download a catalogue of the livestock. At a notified time, the auction starts where the buyers can bid. The application combines the advantages of physical auction and direct purchasing routes.